Maxon Media team featured at LANO conference - speaking on Social Media

By: Michael Lipe, creative director, October 21, 2009

As a result of our work with Volunteer Louisiana, the Maxon Media web development team will be speaking at the 2009 LANO conference in Baton Rouge on the topic of social media and volunteerism.

Our team will be giving a 45 minute (or so) presentation on how to effectively use social media to help encourage volunteerism and participation in these vital organizations. Come see us this afternoon if you are in the area.

As with all things worth doing, Social Media is worth doing well, so it is critical that the right framework be put in place for any organization to achieve tangible results in this area. One of the key things we will be showing is a short (5-minute) video highlighting the fact that we live in an “exponential” world. Things are not only changing, they are changing at an unbelieveable pace. Here is the video if you would like to watch it…

 

 

Some of the key areas we will be highlighting include an overview of key social media platforms (blogs, social networks, video/photo sharing sites), details about specific social networks (facebook, youtube, twitter, etc), best practices as relates to discovering what social networks your targeted audiences are on, and simply getting started in the ever growing world of social media. This is a complex topic but at the end of the day, the things that remain true about good business marketing practices, are true about discovering success in the world of social networking.

The trick is to use these tools, not as an end in and of themseleves, but as a means to an end. Never confusing caring with doing. Encouraging people to get out from behind their laptop, put dowen their mobile phone and actually do the hard work of volunteering, no matter the cause. These technologies have made getting the word out infinitely easier, but its targeting people with relevant, engaging information that is key.

If you would like to download a copy of our presentation, click here to view it in PDF form.

Or if you would like to setup a time to meet with the Maxon Media staff to talk about how social media can help boost your business communication, let’s get together to talk about that too. Again, getting out from behind the laptop and actually sharing a cup of coffee and ideas. Pretty novel concept.